You can now adopt Mischief, the little fel kitty in-game pet and support the Make-A-Wish foundation with your purchase.
Well we know, that pet does not push your DPS but makes the real world a little bit better. And it is cute af. So go and get it! If you do care about pet battles check out the kittens wowhead entry: Mischief.
Plush Mischief on the Gear Store
In addition to the in-game pet, Blizzard has a plush version of the little cat on sale for $25 USD at the Blizzard Gear Store.
Until December 31, $14 USD of every purchase is donated to Make-A-Wish as well.